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"This edition is a shorter, tighter, and more focused book that deals focally and directly with globalization, at least as it relates to nothing and something. Readers will come away from this revision with not only a new way of looking at globalization but also a sense of the problems posed by the globalization of nothing and the need to find ways to deal with its pernicious aspects."
Perfect for any contemporary theory surrounding the phenomena of globalisation.
Clear and concise conceptualization of globalization written in a very accessible style for UG students.
A very interesting, accessible and comprehensive book.
The book perfectly fits when speaking about global trends of consumption and global consumer culture. For this course, the following chapters are essential: Chapter 3 - Meet the Nullities: Nonplaces, Nonthings, Nonpeople, and Nonservices (obligatory reading for course part about Consumer culture) and Chapter 7: The Globalization of Consumer Culture - and Global Opposition to it (obligatory reading for course part about Consumer culture).
